Deliveroo x World Cup 2026
Roles: Associate Creative Director, Creative Strategy, Storyboards & Scripting
Where do I begin with Deliveroo’s World Cup campaign?!
The hero campaign followed Peter Crouch and Abbey Clancy as Deliveroo supported them through the emotional rollercoaster of the tournament, with a hero film and suite of paid social assets.
Alongside it, I reacted to the biggest moments across TikTok and Instagram, before the six-week campaign culminated in a viral Jude Bellingham lookalike competition in London, just before England’s semi-final. phew
Peter & Abbey Hero
Reactive Social
Jude Bellingham Lookalike Competition
